THE red squirrel has returned to Birmingham - in a BIG way.
In fact this one seen at Bridge House, near Masshouse Circus (inset), stands more than 100ft tall, dwarfing one of the workmen who helped erect it.
The giant poster is being used by Yellow Pages to promote its latest advertising campaign - although it could drive onlookers nuts trying to work out the connection.
"The Birmingham banner is the first of a number of advertising banners which will appear in key locations across the UK," said Nigel Marson, marketing communications controller of Yellow Pages.
Other locations being used for the poster campaign include the London Underground and on buses across the country.
Brum's not so secret squirrel.THE red squirrel has returned to Birmingham - in a BIG way.
In fact this one seen at Bridge House, near Masshouse Circus (inset), stands more than 100ft tall, dwarfing one of the workmen who helped erect it.
The giant poster is being used by Yellow Pages to promote its latest advertising campaign - although it could drive onlookers nuts trying to work out the connection.
"The Birmingham banner is the first of a number of advertising banners which will appear in key locations across the UK," said Nigel Marson, marketing communications controller of Yellow Pages.
Other locations being used for the poster campaign include the London Underground and on buses across the country.

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